Shipfusion Blog / Ecommerce Strategy

How to Keep Up with B2B Ecommerce Growth

B2B ecommerce growth

B2B ecommerce is expanding at an unprecedented rate, driven by digital transformation and shifting buyer expectations. Companies now demand the same seamless purchasing experience found in B2C transactions, including fast shipping, transparent pricing, and real-time inventory visibili …

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Ecommerce Fraud 101: How to Mitigate Risk

Ecommerce fraud

Ecommerce fraud is an ever-evolving challenge that can significantly impact your business's bottom line. As online shopping continues to grow, so do the tactics of fraudsters. But don't worry—by understanding the types of fraud and implementing effective strategies, you can protect yo …

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9 Brand Loyalty Strategies Your Ecommerce Business Can Steal

Brand loyalty strategies

Customer acquisition is expensive, but customer retention is where real profitability lies. Strong brand loyalty strategies keep customers coming back, increasing their lifetime value and driving word-of-mouth marketing. But loyalty isn’t just about offering discounts. The most succes …

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Ecommerce ROI Optimization Strategies You Can Use to Drive Growth

Ecommerce ROI strategies

Every ecommerce brand invests in marketing, customer acquisition, and fulfillment, but not all see the returns they expect. Profitability isn’t just about increasing sales—it’s about maximizing the return on investment (ROI) across every stage of the fulfillment process. By refining l …

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Ecommerce Packaging Trends: What You Need to Know in 2025

Ecommerce packaging trends

The world of ecommerce is ever-evolving, and packaging is no exception. As we move into 2025, staying ahead of packaging trends is essential for maintaining a competitive edge. Whether you're looking to enhance your brand's image, improve sustainability, or streamline logistics, under …

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Ecommerce Business Continuity Planning: Ensuring Resilience and Growth

Ecommerce business continuity planning

More than just a safety net, ecommerce business continuity planning gives your online store the flexibility to adapt and grow in an unpredictable market. This guide breaks down the key elements of ecommerce business continuity planning, from risk assessment to technology-driven soluti …

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Could Bespoke Ecommerce Packaging Be Your Market Differentiator?

Bespoke ecommerce packaging

While product quality and customer service are vital in ecommerce, packaging often serves as the first physical interaction a customer has with your brand. Bespoke ecommerce packaging offers a unique opportunity to make a lasting impression, enhance brand recognition, and provide an e …

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Why Personalization Gaps Are Costing You Sales

Growth Gems with Priyank Sharma

For the second edition of Growth Gems, we spoke with Priyank Sharma, Head of Sales & Customer Success at Enalito, about the power of personalization in ecommerce. Maisonette has built a trusted marketplace for premium children’s brands. Their strong product curation and solid emai …

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14 Checkout Process Optimization Strategies Using Shipping

14 Checkout Process Optimization Strategies Using Shipping

Shipping isn’t just a backend necessity—it’s a powerful tool to drive growth, improve customer loyalty, and boost your bottom line. By making strategic shipping decisions, you can turn checkout into a competitive advantage that keeps customers coming back for more. This guide shares 1 …

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How to Use Instagram Shopping to Drive Ecommerce Sales

Instagram Shopping

The fastest-growing DTC brands have gotten to where they are by being intentional about the places they spend their time – or perhaps better said, the places their customers spend time. If you sell to Gen Z and millennials, that place is Instagram. For ecommerce brands, Instagram isn’ …

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