Rin Mosher

Posts by Rin Mosher

How to Use Pinterest for Ecommerce

Pinterest for ecommerce

With over 518 million active users worldwide, Pinterest has long been the most popular social media platform for finding inspiration. Yet many business owners have yet to tap into its many ecommerce marketing features, which facilitate millions of dollars worth of product purchases ev …

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A Guide to Supply Chain Resilience In Ecommerce

Supply chain resilience

If you’re in the ecommerce industry, you’re aware of the many major supply chain disruptions of the past few years and how they’ve affected businesses. These disruptions aren’t just a thing of the recent past — a major supply chain-affecting event happens every 3.7 years! Supply chain …

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What to Know About DDP Shipping In 2024

DDP shipping

Delivered Duty Paid (DDP) shipping is a popular choice among ecommerce businesses that sell and ship goods internationally. Its benefits are plentiful, ranging from improved conversion rates to higher levels of customer satisfaction and loyalty. But DDP in shipping must be done right …

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The Ultimate Guide to EDI for Ecommerce

EDI for Ecommerce

Between managing inventory, processing orders, handling customer service, and maintaining compliance with vendor expectations, there's a lot to juggle when expanding an ecommerce business into B2B and wholesale. Luckily, powerful tools like Electronic Data Interchange (EDI) exist to m …

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What Is the Multi Echelon Inventory Optimization (MEIO) Strategy?

Multi echelon inventory optimization

Multi Echelon Inventory Optimization (MEIO) is a supply chain optimization strategy that makes handling the inventory complexities of a growing ecommerce business much more manageable. However, MEIO isn’t just about keeping products in stock – it's a strategy that enhances coordinatio …

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What Is Integrated Logistics?: An Ecommerce Guide

What is integrated logistics

An interconnected supply chain that offers visibility is the key to meeting demand, keeping operations running smoothly, and ensuring customer satisfaction. Switching from a traditional to an integrated logistics approach to your ecommerce supply chain is the best way to meet all of t …

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How YouTube Shopping Works for Ecommerce Businesses

Youtube shopping

With over 2.7 billion monthly active users, there’s no doubt that YouTube – and the newly introduced YouTube Shopping platform – is an effective way to share your ecommerce products with the world. More than 30 billion hours of shopping-related videos were watched on YouTube in 2023, …

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How to Hire a VP of Operations with Job Description

VP of Operations ecommerce

Quickly-growing ecommerce businesses often reach a point where they need someone dedicated to overseeing the strategy of all departments within their organization. Companies with complex logistics needs can particularly benefit from the leadership of a VP of Operations. This article e …

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What Is Cycle Counting In Ecommerce Inventory Management?

What is cycle counting

When it comes to ecommerce inventory management, there’s more than one way to make sure your stock count is accurate. With the full process of counting inventory being both time and resource-intensive and disruptive to everyday operations, many ecommerce businesses use the cycle count …

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Unpacking the Difference Between B2B and B2C Order Fulfillment

Difference between B2B and B2C order fulfillment

Most ecommerce businesses find their initial success in the business-to-consumer (B2C) market, having mastered the art of individual sales and personalized customer experiences. However, for some companies, venturing into the business-to-business (B2B) or wholesale sector can be a via …

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